AI Insights · Timothy · April 2023
Top 5 Ultracasual Games on iOS in the US for Q1 2023
Explore the performance of the top 5 ultracasual games on iOS in the United States during Q1 2023, highlighting trends in downloads, revenue, and active users.
During the first quarter of 2023, the ultracasual gaming category on iOS in the United States witnessed notable trends. Here is an overview of the top 5 games' performance, with data sourced from Sensor Tower.
ASMR Simulator-Makeover&Relax by Tap Q Games saw a fluctuating yet increasing pattern in weekly downloads, beginning the quarter with around 91K and peaking at approximately 137K in the first week of January. The downloads dipped mid-quarter but rose again to reach about 41K by the end of March. Active users consistently grew from 174K at the beginning of January to 435K by the end of March.
Balls'n Ropes from Rollic Games experienced a steady download rate, starting with approximately 54K in late December and maintaining around 42K to 44K downloads per week towards the end of the quarter. Active users increased from 115K to 162K throughout the quarter.
AMAZE!!! by Crazy Labs had a notable increase in downloads, starting from 127K in late December and ending the quarter with around 79K weekly downloads. The active users followed a similar trend, beginning at 371K and peaking at 291K by the end of March. Revenue remained negligible, with only a minimal amount in the last week of March.
Fill The Fridge!, another title by Rollic Games, showed a consistent download rate, starting at 41K and reaching a peak of about 52K in February. The number of active users also showed a consistent increase, from 142K at the beginning of January to 157K at the end of March. The game generated minimal revenue at the start of the quarter.
Draw it from Kwalee Ltd showed varied performance in weekly downloads, beginning with around 49K and maintaining around 35K to 43K towards the end of the quarter. Active users started at 111K and fluctuated throughout the quarter, ending with approximately 90K. Weekly revenue saw a noticeable increase in the final week of March, reaching around $1.2K.
For more detailed insights and data, visit Sensor Tower.